Brand Kit · v1.0 · 2026-05-04
Every approved logo, icon, color, and type token in one page. The full written guide lives in BRANDING.md.
Four approved variants. The Network Core mark is canonical for any display from 28 px upward; the favicon-optimized variant takes over below that. Use the Prism only as a decorative accent in long-form material — never as the primary identity.
A single cyan family for everything on AnalyticLab properties. Products may keep their own brand color on their own sites (Preston-Check is green at preston-check.com), but on this site, cyan leads regardless of which product is featured. Tight neutrals for surfaces and text.
Note on terminal output. The faux-CLI pane on the homepage uses universal status colors (green PASS, red FAIL, amber WARN, violet AI annotations) inside the terminal frame only. These are cross-tool conventions, not brand colors — they never appear elsewhere on the site. See BRANDING.md §3.2.
Two typefaces. Inter for everything that humans read. JetBrains Mono for everything that came from a machine.
All icons share a single visual rule: each must contain at least one filled currentColor circle — the data node motif that ties the icon set to the logo. 24×24 viewBox, 1.7 stroke, round caps. Default render: cyan-300.
AnalyticLab speaks as a precise, technically credible peer — never as a vendor selling fear. Five "we are X, not Y" lines.